The B2B Marketing Forum 2016 is one of the most anticipated events in the marketing world. To stay ahead of the curve, make sure you join us on Thursday, March 17th at DeFabrique in Utrecht.

This event offers attendees an exciting behind-the-scenes experience. It showcases the latest B2B marketing trends. The B2B Marketing Forum provides valuable insights into customer acquisition and retention. Learn about the tools that enhance marketing effectiveness.

What to expect at the event?

  • Keynote speaker
    The renowned Joseph Jaffe, author of Flipping the Funnel, will share how customer retention is crucial to growing your revenue. His session will focus on Account-Based Marketing and optimizing customer lifetime value.

  • Masterclasses and workshops
    Participate in interactive masterclasses to learn about Agile Marketing, Customer Journey Mapping, and the future of B2B marketing strategies. These sessions are tailored to help you refine your approach to ABM and increase customer engagement.

  • Networking opportunities
    This is also a great opportunity to meet industry professionals and build connections with peers from the B2B marketing world. Share ideas, challenges, and learn about new strategies that can drive success for your business.

Behind the scenes: the making of the event

Behind the scenes, our team has been working hard to ensure every detail is perfect. From the venue setup at DeFabrique to organizing the diverse sessions and ensuring top-notch speakers, the B2B Marketing Forum 2016 promises to be a high-value event for all attendees.