Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce and Wall Street Journal bestselling author of Growth IQ.
At the B2B Marketing Forum on March 19th Tiffani Bova takes you into the world of Growth IQ in B2B Marketing and Sales. With her finger on the pulse of businesses today, she offers keen insights and critical perspectives on growth, innovation, sales and customer experience. Pay attention, while Tiffani is on stage she challenges marketers and points out our weaknesses! It’s a starting point of you changing your game.
Book your seat now to make sure you’re part of the game changing 10th edition of the B2B Marketing Forum.
Tiffani Bova travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment. Whether she’s presenting to a Fortune 500 board of directors or brainstorming over coffee with a startup founder, Tiffani cuts through the clutter and confusion that surround growth.
Trying to find the one right move that will improve your business’s performance can feel overwhelming. But, as you’ll discover in Bova’s story ‘Growth IQ’, there are just ten simple – but easily misunderstood – paths to growth. Every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context.
Tiffani draws on decades of experience and more than thirty fascinating, in-depth business stories to demonstrate the opportunities–and pitfalls–of each of ten potential growth paths, how they work together, and how they apply to business today.
Prior to working with Salesforce Tiffani was a VP, Distinguished Analyst and Research Fellow, with Gartner. She has interviewed guests ranging from Dan Pink to Arianna Huffington on her “What’s Next!” podcast and her insights have helped companies—Microsoft, Cisco, IBM, Oracle, SAP, Dell, and Amazon-AWS among them—expand their market share and grow their revenues. Tiffani is also a top Twitter influencer in customer experience, sales, AI, the future of work, cloud, and marketing. She studied at The Wharton School.